In conjuction with Australian Reader's Digest, The Seniors' Guide will provide the definitive directory to a world of activity that awaits NSW seniors.

Each issue, the Senior's Guide will showcase the best products, offers and opportunities specifically aimed at NSW seniors across a variety of categories including: Travel & Hoildays, Health & Beauty, Finance, Lifestyle & Leisure, Professional Services, Trade Services, Automotive and Shopping.

Each issue will be personally posted to over 120,000 senior NSW households from Reader's Digest vast database.

NEW SOUTH
WALES & QUEENSLAND

Circulation: estimated 360,000
Readership:
Frequency: Quarterly
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NEW ZEALAND
 
Circulation: estimated 360,000
Readership:
Frequency: Quarterly
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Did you know...

People over 60 are 26% more likely to use a directory than the rest of the population


People over 60 are twice as likely to of bought a product over the phone than the rest of the population


People over 60 are twice as likely to have bought a product from a catalogue or direct mail than the rest of the population


People aged 55+ have the highest net wealth of Australian adults; therefore more disposable income to spend on your products and services.


There are limited spaces in each category compared to other directories, resulting in increased sales leads for your advertisement




















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